I. 2024 Honorees & Welcome Letter

II. Attendance Information & Tickets

III. Sponsorship & Ad Opportunities

Our 2024 Honorees

Invited to Attend:
 U.S. Rep. Kweisi Mfume
  
Alston/Jones International Civil & Human Rights Award

The Honorable
William V. "Bill" Bell
 
Trailblazer Award

Heather
Booth


Unsung Hero Award

Commissioner
Frankie T. Jones Jr.


Keeper of the Flame Award

The Honorable Dorothy Kendall "Dot" Kearns

Lifetime Community Service Award

Yvonne Lyons-Cooper
 
Sit-In Participant Award

May 1, 2024

2024 Gala Press Release 

FOR IMMEDIATE RELEASE
Contact: John L. Swaine
336-274-9199
[email protected]

INTERNATIONAL CIVIL RIGHTS CENTER & MUSEUM ANNOUNCES
SIX HONOREES FOR THE 2024 ANNUAL GALA 


(Honorees: U.S. Congressman; Kweisi Mfume, The Honorable William “Bill” V. Bell, Heather Booth, The Honorable Dorothy Kendall "Dot" Kearns, County Commissioner; Frankie T. Jones, Jr., and Yvonne Lyons Cooper-Revell)

     GREENSBORO, N.C. (May 1, 2024) — The International Civil Rights Center & Museum will mark the 64th Anniversary of the successful conclusion of the Greensboro civil rights sit-ins on July 20, 2024, at its annual fundraising Gala at the Koury Convention Center. At this, the Civil Rights Museum’s most important annual commemorative event, six significant contributors to civil and human rights will be honored. 

     This year also marks the 70th Anniversary of the Supreme Court’s landmark decision in Brown v. Board of Education of Topeka, Kansas, when American civil rights lawyer, Thurgood Marshall successfully argued that state-sanctioned segregation of public schools violates the 14th Amendment of the Constitution. Racial segregation in public schools was ruled inherently unequal no matter what might have been the conditions of the schools or quality of the programs. In recognition of this transformative decision, the ICRCM has titled the upcoming Gala, “The Road to Equality.” 

     Prior to the 6 p.m. awards program and banquet, media representatives are invited to take part in a 2 p.m. press conference on July 20 at the Museum, located at 134 South Elm Street, to obtain additional information, interviews, and photos of award recipients and Museum officials.

     Reserve your seats today.

     Representatives of the news media are required to provide credentials for the Gala. Registration must be requested in advance by email to [email protected], including name, news outlet, and contact telephone number. 

About the Sit-In Movement

     The Sit-In Movement began at the F.W. Woolworth's store on Feb. 1, 1960, when four N.C. A&T students — David Richmond, Franklin McCain, Ezell Blair Jr. (now Jibreel Khazan), and Joseph McNeil — requested and were refused service at the whites-only lunch counter. That lunch counter and its seats have been preserved in their original location as the iconic core of the Civil Rights Museum. 

     Almost immediately in 1960, the direct-action sit-in tactic spread across the nation, and it has been a method of peaceful protest against injustice ever since. As the saying now goes, “They took a seat to make a stand.” 

     The International Civil Rights Center & Museum attracts visitors from across the globe to explore the struggle for racial justice and human equality. The acclaimed tours and restored Woolworth’s landmark were recently recognized as one of the top 10 major sites on the U.S. Civil Rights Trail. 

     For more information, visit www.sitinmovement.org.

Physical Tickets

Tickets may be mailed to the point-of-contact for table sponsors. Guests may also pick them up at the Museum with advance notice by calling 336-274-9199. More information is available at the top of this page.

Please retain your email receipt (paper copy or digital receipt) for validation.

A government-issued form of identification will be required upon arrival at the Koury Convention Center.

Virtual Tickets

Those who purchase a ticket for the live stream will receive instructions on how to access the private event, which will be streamed via Eventbrite. A confirmation email with your instructions and private code will be emailed in July.

International Civil Rights Center & Museum

2024 Gala Tickets & Sponsorships

Benefits will begin as of July 20, 2024. 

Download Gala Packet

Title Sponsor
$100,000

• Deliver Opening Greetings at the Dinner
• Three VIP-level reserved tables at Gala (30 seats)
• Ad placement on inside back cover of Gala booklet
• Media Exposure: acknowledgment as Title Sponsor on all press releases, advertisements and media interviews
• Two 60-second video ads aired during event
• 12 VIP Reception Tickets
• Placement of corporate marketing materials OR acknowledgement with Company name/logo as Title Sponsor on all tables
• Company name/logo on video scroll during the event, pop-up Banner (provided by sponsor) at both the Reception and Dinner
• Naming rights to new Honoree Exhibit
• Delivers welcome at unveiling of Honoree Exhibit
• Title Underwriter for all ICRCM 2024 programming and events
• Name included on all promotional materials during the year
• Name and Logo with live hyperlink to company website placement on ICRCM’s website for one year (2024)
• Name and Logo with live hyperlink to company website placement featured on Constant Contact E-blast for one year
• Sponsorship of 400 Student Admissions for the “Build America Better” tours
• Five VIP Private Tour Passes, each of which admits 25 guests per tour during 2024 


Confirm your support.

Ready to be part of the 2024 Civil Rights Gala? Click below to review and confirm your sponsorship level or ticket. If you have any questions, please contact us at [email protected], or click here.

The Changed World
$50,000


• Host Private Reception for Honorees • Opportunity to present award to one of the top honorees
• Two Premier Level Tables (20 seats)
• Ten VIP Reception Tickets
• Prominent full page ad on inside front cover of Gala Souvenir Booklet
• Name included on all promotional materials during the year
• Name and Logo with live hyperlink to company website placement on ICRCM’s website for one year (2024)
• Company name on video scroll during the event, pop-up banner (provided by the sponsor) at both the Reception and Dinner
• Sponsorship of 200 Student Admissions for the “Build America Better” tours
• Four VIP Private Tour Passes which admits 25 guests per tour during 2024
• 2024 Museum monthly programming underwriting 

The Quest for Justice
$25,000


• Opportunity to present award to one of the top honorees
• Two Premier Tables (20 seats)
• Six VIP Reception Tickets
• Prominent full page ad in the Event Program booklet
• Name and Logo with live hyperlink to company website placement on ICRCM’s website for one year (2024)
• Company name and Logo on table(s) and Video Scroll
• Sponsorship of 100 Student Admissions for “Build America Better”
• Two VIP Private Tour Passes which admits 25 guests per tour during 2024
• 2024 Museum monthly programming underwriting 

The Lunch Counter
$10,000


• One Premier Table (10 seats)
• Four Gala VIP Reception Tickets
• Full page Ad in the Gala souvenir book
• Sponsor content of Honoree's Gift Bags
• Logo placement on ICRCM’s website for one year (2024)
• Company name on table(s) and Logo on video scroll during the event
• Two VIP Private Group Passes which admits up to 25 guests per tour during 2024
• Sponsorship of 50 Student Admissions for a “Build America Better” tour 

Build America Better
$5,000


• One Reserved Table (10 seats)
• Two Gala VIP Reception Tickets
• Full page Ad placed in Gala souvenir book
• Name and Logo placement on ICRCM’s website for one year (2024)
• Company name on table and Video Scroll during the event
• One VIP Private Group Passes which admits up to 25 guests per tour group during 2024
• Sponsorship of 50 Student Admissions passes for a “Build America Better” tour 

The Freedom Supporter
$2,500


• One Reserved Table (10 seats)
• One-half-page Ad placed in Gala souvenir book
• Company name placed on ICRCM’s website for one year (2024)
• Company name on table and video scroll during the event
• One VIP Private Group Pass which admits up to 25 guests for a tour during 2024

The Walk of Courage
$1,500


• One Reserved Table (10 seats)
• Company name on table and video scroll, during the event
• One VIP Private Group Pass which admits up to 25 guests for a tour during 2024 

Full-Page Booklet Ad
$500


Measurements based on standard paper-size measurement (8.5 x 11.0 inches; 300 DPI and 72 DPI respectively; 2480 pixels x 3508 pixels; please allow .125 bleed on all sides). 

Half-Page Booklet Ad
$300


Measurements based on standard paper-size measurement (8.5 x 11.0 inches; 300 DPI and 72 DPI respectively; 2480 pixels x 3508 pixels; please allow .125 bleed on all sides). 

Individual Ticket
$150


One admission to the in-person Gala.

Individual Virtual Ticket
$50


One admission to the live stream of the Gala.

I'd like my ad in the gala booklet.

Ad space is available in our keepsake gala booklet! Folks who are interested can download and fill out the Gala Ad Form below. Payment may be made by check, credit card, or online by clicking here.

Measurements based on standard paper-size measurement (8.5 x 11.0 inches; 300 DPI and 72 DPI respectively; 2480 pixels x 3508 pixels; please allow .125 bleed on all sides).